Profitable Publishing Architectures:
making margins from structures and schemas

Presented by KEYNOTE and Electronic Publishing Services

Venue: RSA, 8 John Adam Street, London WC2N 6EZ
Date: Wednesday 12 March 2003
Conference Chairman: David Worlock, Electronic Publishing Services

Highlights:
* understand customer workflow * learn users' vocabulary * exploit content management * deliver value to users and increase profits * provide vital user-friendly tools * utilise persistent identifiers

'Users are the ultimate arbiters of value - never underestimate them'

The challenge facing publishers *Understanding where content fits in the user environment *Learning the vocabulary of user communities *Integrating content into customer workflows *Strategic relationships with search engines

Key issues for debate *Why use taxonomies?*l Making sense of knowledge *Implications of the Semantic Web for publishers *Commercialising structured data *Added value through persistent identifiers New architectures *Structures for the Semantic Web *The value of user-orientated classification schemes *Adopting and adapting taxonomies and ontologies *Introducing persistent identifiers

Case studies * Relating documents: ClaiMaker * Directory publishing: WAND *Academic publishing: Institute of Physics *Taxonomies: Estates Gazette and Wordmap *Persistent identifiers: TSO

The conference is presented with the support of:

• Directory and Database Publishers Association (DPA)
• British Interactive Multimedia Association (BIMA)
• PA Electronic Publishers Forum (EPF)
• British Computer Society Electronic Publishing Specialist Group (BCS-EPSG)
  
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